That’s It; We’re Jetting Off To Paris!


Longchamp’s latest campaign features Alexa Chung and is giving us all sorts of (Parisian) feels.

Longchamp is back with another hit on their hands with the new Paris Premier bag for the label’s Fall / Winter 2016 campaign. We’re loving the campaign video, too – think Alexa Chung, Paris, cafes and the fall and you’ve got a formula for another possible ‘It’ bag!

The campaign, which was shot by the iconic Peter Lindbergh, also features Longchamp’s Pénélope Fantasie bag, complete with a luxe lambskin lining and a host of finishing options. It’s the perfect everyday luxury bag, and we’ve definitely got our eye on it for this season!

By Meghana Rabindranath


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